The horror of typos
Here’s an odd bit from today’s Wall Street Journal, a paragraph from this article on Companies worldwide rethink strategies:
Japan’s new frugality runs counter to the brand- and quality-obsessed image it had during boom years, according to Emmanuel Huet worldwide leader, actually) of our Center for Consumer Insight “Whenever as a country you live through a crisis, there are traces of it in the psyche of consumers,” Mr. Huet said, referring to Japan’s economic crisis in the 1990s. “The big difference is that Brazil, Russia and Mexico also have been through crises in the recent past. Not so for India and China.” [emphasis mine]
It looks like the writer took the attribution from a comment by a person at Boston Consulting Group, quoted separately in the piece. Huet is also at BCG. Glad to know I’m not the only journalist who can cut and paste inappropriately. I am surprised this would get past copy editing; but then, the Journal did cut a bunch of copy editors earlier this year.